Our Mission
Worldwide Insights, China Expertise — Your Partner in Data Collection and Research
Data collection
Data collection is at the core of Xuhengq’s services. We recruit both consumers and industry professionals across urban and rural regions throughout China. With deep experience in both recruitment and fieldwork, we execute the full spectrum of quantitative and qualitative research methodologies with precision and reliability.
Local Insights
At Xuhengq, we go beyond accurate data collection — we help you uncover what the data truly means. Navigating China’s complex cultural, social, and regional differences requires more than standard methods. That’s why we support clients throughout the research process, from design and feasibility assessments to survey development and post-fieldwork analysis. Our local knowledge ensures insights are not only precise, but also contextually relevant and strategically valuable.
Consumer Research
We provide a comprehensive, data-driven understanding of consumer groups — including detailed demographic profiles, behavioral patterns, and the underlying drivers of decision-making. Our insights offer a strong theoretical foundation for audience segmentation and targeting strategies. Our research helps you decode these dynamics to better align your offerings with consumer expectations.
